Originally posted on mHealth Insight: the blog of 3G Doctor:

Another unmmissable video of Eric Topol MD discussing why, despite our fears, we should celebrate the coming healthcare revolution and how we can address the ethical challenges along the way.

The entire talk should be watched (you want to hear about the “heart attack ringtone” right?) but if there’s one take away for me it’s got to be Eric’s explanation of the false sense of confidence so many have in the solutions offered by our current population based big pharma solutions:

we have a rarified opportunity because what we’ve had in medicine is all population based everything we do in medicine is based on the population all the evidence that we have so when we do a clinical trial that shows that Lipitor, the number 1 prescription drug in history in terms of sales, has a heart attack incidence in the treatment group of only 2% whereas the placebo…

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